New Winter Vaccinations Public Facing Campaign materials now available | NHS England & NHS Improvement Campaigns Team

This year’s flu and COVID-19 booster vaccinations marketing campaign ‘Boost your immunity this winter’ has launched this week on outdoor and radio advertising, with advertising on TV and video on demand to start later on in the week. This year’s new integrated campaign is encouraging the public to boost their immunity with these two essential vaccines – flu and COVID-19 booster – ahead of winter.

There are now Digital Out of Home 6 Sheets, Digital Out of Home 48 Sheets, and Radio Adverts available on the Campaign Resource Centre (CRC). We will be in touch again later this week to remind you to return to the CRC when other assets have been added and are available. These resources will include:

  • Briefing document
  • Posters
  • Social media assets
  • Web banners
  • Communications toolkit
  • Email signature

Materials for this year’s staff-facing combined flu vaccine and COVID-19 booster marketing campaign are all live on the CRC. Print materials can be ordered here. Assets can also be downloaded from here.

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